The Guy at Sasquatch Music Festival! Sell like nobody is watching.

I ran across this video because a friend and colleague, Trish Bertuzzi, wrote a great blog post about “Crossing the Chasm” in technology sales, and used this video as an example.  Seth Godin used it and said,

“Initiators are rare indeed, but it’s scary to be the leader. Guy #3 is rare too, but it’s a lot less scary and just as important. Guy #49 is irrelevant.”

We as sales people and entrepreneurs are in many ways that Crazy Guy dancing.  But hey! Look what happens if you dance long enough!  Just keep dancing, and dance like nobody is watching.  Maybe that means making huge mistakes on a cold call or taking a huge risk on a sales tactic or strategy.  Just keep dancing and selling.  You will win and you will succeed… somehow.. and maybe with a 100 weird friends dancing along

Steve